Two years after the remarkable launch of its groundbreaking Friendship (Padi Na Good Thing) Campaign,Nigeria’s leading mobile Internet Company, Airtel Nigeria, has taken another giant step in fulfillment of its vision to becomethe country’s most loved brand with the launch of Come Alive, a new thematic.
According to the Telco, the new campaign effectively summarizes its brand promise of empowering Nigerians to realize their full potentials and dreams, enabling youth and the young-at-heart to come alive and to stay in touch with their family, loved ones and friends with the latest and most innovative mobile Internet and digital value offerings.
The new campaign, which rides notably on the crest of Airtel’s 3.75G data network highlights the company’s role as an enabler for an enriched digital experience and in assisting young Nigerians and telecoms consumers actualize their dreams by staying connected with the right community of friends, families and associates anytime, anywhere and through a robust bouquet of mobile Internet package and innovative digital value Speaking at the formal unveiling of the new campaign in Lagos on Wednesday, January , 2013, Managing Director and Chief Executive Officer, Airtel Nigeria, Segun Ogunsanya, said the company is committed to empowering young Nigerians with the latest and most innovative package and exciting digital experience.
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